University Students Charitable Mask Startup Reaches 500 Mask Milestone
May 19 2020, Toronto – A student-run mask startup hit a major milestone this week, with 500 Ontario-made masks sold, or on their way to the Daily Bread Food Bank, Feed The Need in Durham, and other community partners.
GiveAMask.ca was launched in April by a new MBA graduate from the Schulich School of Business and an Engineering and Management Student from McMaster. Their mission is to give every Canadian access to high-quality cloth masks - and donates at least one for every mask sold.
The project started when Paruksheen Dhunjisha from Schulich joined forces with McMaster student Michael Carrier and his apparel company Charitees, and started reaching out to community partners that serve vulnerable populations.
“I have a strong passion for sustainability and cloth masks are reusable, while also offering protection to those around you. Being able to help the community by donating these sustainable masks makes this worthwhile,” Dhunjisha said.
Most recent MBA grads are applying for jobs in an economy that continues to freefall. Dhunjisha notes that paving her own path by building a start-up that addresses a growing need made more sense.
And the need for masks across the province isn’t ending anytime soon.
“What we’re seeing is that there are lots of companies selling masks now, and although it seems like a saturated market, there are definitely issues with the quality - especially when they’re being made cheaply overseas”, said Carrier, “We wanted to make a good quality product locally, and distribute it widely to flatten the curve”
Working with a comfortable, durable design, GiveAMask has developed a reusable non-medical cloth mask that people can wear whenever they need to leave their homes to protect those around them.
Masks can be purchased immediately at www.giveamask.ca and have ample stock to distribute.
The team can also be contacted at:
Michael Carrier - 416-888-4605
Paruksheen Dhunjisha - 647-904-4962